When Kendall Jenner’s street style isn’t influencing nearly every ready-to-wear purchase we make, her at-home photo shoots are having the same effect, but instead of clothing, shoes, and handbags that she’s making us buy, it’s lingerie. Case in point: the purple-and-red leopard-print bra-and-underwear set from UK-based brand Fruity Booty that she’s […]

Lingerie shopping is so personal. I know for me, it takes a lot for a new bra to impress since I’ve tried way too many uncomfortable or unsupportive options. Recently, I found a bra that was so comfortable it totally changed the way I thought of my […]

I visited some of the biggest and most trusted lingerie shops to see what would fit me and what would stay put. Before all that, however, I also spoke to one lingerie expert on how to find the correct strapless bra. Eloise Rigby owns The […]

I’ve always had a thing for underwear. I love collecting pretty lingerie pieces and have tried so many different brands to find the perfect everyday pair of underwear. Something about it just feels so girly and fun. When looking for a pair of underwear to wear […]

“Based on what I have seen for 2022 so far, I would say that the appetite for fun and colourful lingerie is still growing,” says Brewer. “This is especially with our customers, as we find black bras stay in stock for much longer than their […]

Any woman with a larger chest knows she’ll come across a handful of sartorial challenges here and there. Whether you’re searching for button-downs that won’t gap between the buttons to finding flattering cocktail dresses, there are a lot of things to think about. More likely than […]

Let’s face it. Shopping for a quality bra is more effort than it should be, and due to the number of emerging lingerie brands out there, it can be more intimidating than we’d like for it to be. However, when you’re in search of the best […]

Everyone knows that feeling of coming home: The first thing you want to do is free yourself from that constricting bra. Well, I can happily report those days are over thanks to the rise of the lounge bra. It’s the perfect solution for those who want desirable […]

If there’s one thing you can count on in this world, it’s that Hailey Bieber can make anything, no matter how hard it is to pull off, look completely effortless and natural. From denim cutoffs worn with heels to a bra made entirely of crystals, the model […]

This summer and fall, we’re seeing a huge rise in “complicated” clothing that requires a bra situation that’s also more complicated than your average. Between cool cutouts, backless dresses, and the latest “napkin top” craze hitting the fashion world, I wouldn’t be surprised if you found yourself searching for strapless […]