According to Felix Bettiah, country manager of Business IT, a multinational cloud solutions company with operations in Panama, Peru and Ecuador, Panama has the highway that will facilitate the growth of digitization and the next step is an emphasis on education. Paradigms in organizations that still operate under the traditional model. The executive who spoke with Espacio Gente reiterated that, even at the financial level, the digitization of processes is a necessary commitment, “In 15 minutes, for example, I’ve installed a platform in the cloud and I have the opportunity to start working.” There is potential, and if it falls short, then I have scalability”. On the other hand, he talks about the environmental impact of outdated processes, the importance of remote working, cyber security and the value of artificial intelligence.
What is Digital Innovation?
It is how we incorporate technology, processes and people to transform organizations. We regularly think that everything to do with digital transformation is technology-related, but that’s actually not the case. Whatever has to do with people and how technology will help me change the things I need to do to make organizations more productive and collaborative.
The pandemic posed a great challenge to move to technology at a rapid pace. How have you evaluated changes in companies with regard to work and the use of digital applications?
The pandemic brought about a rapid change in technology adoption; Which was a tremendous headache, as organizations had to start using tools they didn’t use overnight. The pandemic changed the way things worked and companies that did not adapt and incorporate technology very quickly could not operate at the required speed. We took our portfolio and adapted it to the solutions companies needed.
Remote work remains a widespread topic of discussion; Some support its effectiveness and other companies remain rigid about the idea of remotely managing teams; What is seen in the business IT experience? How does this translate into profitability?
It’s a paradigm that it’s more productive if I have a work team in the office. People should not work to meet a certain schedule; No one should say ‘I am going to work from eight to five’; You should really start working towards the common goals and challenges of a team. With the pandemic, distant work is here to stay and if there’s an organization that doesn’t see it that way, it’s on its way to extinction (laughs). When it was pandemic, recently we closed the roads due to protests and the important thing is that your organization has enough technology so that it doesn’t stop working or your people stop working and also from home Be more productive. Employees in office. Today I don’t know any company that hasn’t made a teleworking policy or a hybrid model and the important thing about all this is technology that helps you do it, to be more productive, to digitize the organization. For, to digitize the processes to manual and the company does not stop due to contingencies or anything happening in the market and which prevents people from being physically present.
While technology is the enabler, how do you drive change in mainstream business?
“Beyond the fact of automated processes, it is about the dynamism that technology allows me. To make organizations more productive, we are automating simple processes; with it we simplify collaboration, from manual Moving to digital, incorporating speed into processes; and if I already have people spending less time on manual things, we’ll have more productivity”.
The main thing is to change the paradigm in people. There is a lot of educational work showing that it is better to use the new model rather than the traditional one. It is also much better financially, because earlier when we had to do a project, like building a data center, we had to invest a lot in infrastructure; Today, in 15 minutes I can build a platform in the cloud and I have the ability to start working, and if it falls short, I have scalability; Similarly, it is the paid plan that depends on the usage that I am actually paying for; This is a ‘pay per use’ model.
Artificial intelligence and security are complex issues. UNESCO has recently entered into an agreement for the ethical use of artificial intelligence. What are the security risks?
Earlier we had people working within the organization and we put in the necessary equipment so that the enemy would not enter; Buying technology equipment and creating a huge bottleneck. Today, people inside the organization go out and hold valuable information, so it’s up to us to protect every point of potential vulnerability. The challenge is to establish security at the point of potential vulnerability, and the technology exists to mitigate those risks. For artificial intelligence, much of this is coupled with solutions to close these gaps and also the issues surrounding analytics and information and data analysis models in organizations, for example, to understand As to which customers can cancel service at a bank, insurance companies… analytical predictive models, where we correlate the information in the big data concept, and that correlation will allow me to identify which certain Variables and patterns can lead to a specific event and with a report I see what happened three months ago or a month ago to improve. With artificial intelligence, analytics, and everything connected to it already, I can know that if I have a client with a certain behavior, they will take action, whether it’s buying something new or eliminating the service I’m using. I am presenting them.
In addition to optimizing processes, how does technology allow us to make organizations profitable?
Easy; I told you before I started the interview: yesterday I was on a roadblock at 3:00 PM and I was looking forward to a month off and the ease of taking a cell phone and asking me with an application where we can get a work permit. I can activate a process to say what date I want to skip. Beyond the fact of automating processes, it’s about the dynamism that technology allows me. To make organizations more productive, we are automating simple processes; With it we simplify collaboration, from manual to digital, adding speed to processes; And if I already have people spending less time on manual things, we’ll have more productivity.
How does all this tie in with sustainability and low environmental impact?
We are green IT with zero carbon footprint and we promote clean processes where paper, ink and electricity usage is eliminated. For example, with digital signature automation systems, saving paper, ink, time, electricity, with processes that help improve the environment, that represents a contribution to living in this mission.
Today many companies operate with the intention of making Panama a technology ‘hub’. Before recording, he talked to me about the benefit of the country. Let’s dig deeper.
Panama is first and foremost a telecommunications hub. Panama has a fiber ring that runs from the Pacific to the Atlantic with redundancy, and I mention it appropriately because I have worked in telecommunications for many years and have access to these connectivity cables from both the Pacific and the Atlantic to the north, in the United States and the South, covering the whole of South America; So that platform gives us the highway or road all digital issues are going to travel; We already have a great platform that allows us to do this. Additionally there is a lot of technology; I have been in this field for over 20 years and I can tell you that this is a country that adopts a lot of technology and although we still have many paradigms, there is a lot of technology on the market and many companies are adopting it. are it. Panama lends itself to making this change for all components handled in the market.